Market research firm Gartner predicts that global wearables shipments will reach 225 million units in 2019, an increase of 25.8% compared to 2018.
In 2019, global end-user spending on wearables is expected to reach $42 billion, of which $16.2 billion will be used for smart watches.
Next year, smartwatch shipments will reach 74 million, making smart watches the largest market segment in the wearables market.
Alan Antin, senior director of Gartner, said: “At present, Apple Watch, which has relatively stable sales and high average selling price (ASP), has driven the development of the entire smart watch market. The overall average selling price of smart watches is expected to be Will slowly decline from $221.99 in 2018 to $210 in 2022, as many competitors offering low-end smart watches will enter the market, and increased production will result in lower manufacturing and component costs, like Apple and traditional Strong brands like watch brands are trying to keep prices stable.”
However, Gartner predicts that by 2022, ear-mounted devices will outsell smart watches, making it the largest market segment in the wearables market. In 2022, shipments of ear-wearing devices will reach 158 million, while shipments of smart watches will reach 115 million.
Antin said: “Fossil and Casio and other traditional watch brands will gain market share by offering more styles and choices than technology brands. We believe that by 2022, fashion and traditional watch brands may account for watch shipments. 20% of the amount.”
Ear-wearing equipment is expected to achieve strong growth
Gartner predicts that by 2022, Apple’s AirPods, Samsung’s IconX and Plantronics’ BackBeat FIT will account for more than 30% of all wearable device shipments, as they have communication and entertainment features. Has other features.
At present, ear wearable wearable devices are mainly used for fitness, communication and entertainment, and can also be used in hearing aids and medical equipment, but also for professionals and fitness instructors.
Future ear-worn devices will be able to carry virtual personal assistants that can be used to handle many tasks such as querying and hands-free navigation.
Looking ahead, advanced ear-worn devices can reduce the use of smartphones because they will handle many of the tasks that today need to be solved with smartphones.
Head-mounted displays become more expensive
A head-mounted display (HMD) that feels immersive is primarily used to experience augmented reality (AR) or virtual reality (VR). AR head-mounted displays are primarily used by businesses and are used as hands-free tools for business process improvement and training within the enterprise. The main uses of VR head-mounted displays are entertainment and gaming.
Its use in the mainstream consumer market is limited due to availability, cost, ergonomics, and unfashionable design.
Antin said: “Contrary to what we have seen in other areas, by 2022, the average selling price of head-mounted displays will increase by 19.2%, because better content requires better technology.”
However, people’s expectations are still not matched with current technology levels. This situation will change, but it will cost a lot.